Make it SIMPLE - Deepstash

Make it SIMPLE

Make it SIMPLE

Make it SIMPLE

  • To increase the likelihood that an action will occur, product designers should focus on simplicity. Designers can also use heuristics to influence user behaviour.

Elements of simplicity:

  • Time. An indication of how long it takes to complete an action
  • Money. The fiscal cost of doing something
  • Physical effort. The amount of labour required to take action
  • Brain cycles. The amount of brainpower needed to complete an action
  • Social deviance. The acceptability of a particular action
  • Non-routine. How much the action disrupts existing routines

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