Month-over-month or year-over-year sales results tell you:
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Are the expenses related to acquiring new customers.
Ideally, Customer Acquisition Costs should demonstrate that marketing and advertising are paying for themselves. If they aren’t, perhaps your methods of interacting with customers need upgrading.
CSAT (customer satisfaction) is the metric a lot of businesses use to measure customer happiness. It works like this: you create a scale range and ask customers to rate their satisfaction with your business or its offering using the scale.
The number of customers who cancel your service or stop buying your products over a set period of time.
You can calculate your churn rate by taking the number of cancellations over a specific period and dividing it by the total num...
in Tech👩🏻💻 with a passion for Business🦁 and Product Management📚
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When we talk about Content Marketing, we think about a lot: planning, optimization, posting frequency, results. Many people forget, however, that the basis of good content is still good writing.
Content is any means by which you communicate with people int...
Spending time in the stores where your product lives not only will let you pull sneaky marketing maneuvers, it also will let you learn directly from customers about what’s missing in your market.
If you do a sales day presentation, invite your friends to stop by and st...
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