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We often face complex situations and ambiguity in our daily lives, and feel perplexed and stuck. Complex topics hinder our work and we long to connect the dots and make sense of the thing we are wrestling with.
Certain experts have the knack of making the complex sound simple and easy to understand, much like a math teacher at school who makes sure one can understand tricky algebra and trigonometry.
When speaking to an audience, making things simple involves not saying what you want to say, but what the audience wants to hear.
A simple message thoughtfully repeated, anchors itself inside the mind of the audience and becomes their main takeaway.
Talk to the audience using effortless language, turning unknown ambiguities into a simple and easy to digest keynote.
Appropriate humor relaxes an audience and makes them feel more comfortable with you as the speaker.
Humor can bring attention to the point you are making and help the audience better remember it.
Almost universally, our minds link sounds with certain shapes or visuals. The sound of B, M, L and O being associated with round shapes and the sound of K, T, P and I giving a picture of a spiky, thin shape.
People tend to perceive names as round or spiky and imagine these personalities on people they haven’t met or seen. Example: Names like Bob or Molly are perceived as round.
This unconscious association is known as the Bouba-Kiki Effect.
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