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1970s: Microwave meals
- Ready meals didn’t take off until the 1970s, when more homes had domestic freezers. Brands launched products specifically for these new kitchen gadgets.
- Birdseye Fish Fingers and Findus Crispy Pancakes became mealtime staples, finished off with frozen desserts like Viennetta, Arctic Roll and Black Forest Gateau.
- The biggest attraction of frozen food was timesaving – everything was pre-prepared and quick to cook. By the 1980s family life was changing, with an ever-rising number of working women. More and more families turned to frozen ready meals for a hot, tasty dinner you could cook in just three minutes.
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1950s: TV dinners
- The first home ready meals were actually created to use up surplus meat. US food company Swanson had a disappointing Thanksgiving period in 1953 and found themselves with huge stocks of leftover turkey.
- Bosses challenged their staff to find a creative solution, and s...
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1990s: New flavours
By the 1990s, diets were getting more adventurous and ready meals makers strived to match this.
Cuisines like Thai and Mexican were introduced and producers often recreated food that diners enjoyed in restaurants, but didn’t know how to prepare at home.
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Ready meals: Military beginnings
The first commonly available convenience foods were canned goods, which were developed in the 19th century for military purposes. The little tins made it easy to store, transport and prepare food on the battlefield.
The use of canned food escalated during second world war, ...
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