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Quality and Quantity Are Not Strategies
- Producing and releasing lots of content isn't a strategy.
- Increasing the quality of your content isn’t a strategy.
9
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Make Tradeoffs — Choose What Not to Do
Trade-offs achieve two things:
- Create the need for choice.
- Protect against repositioners and straddlers.
Trade-offs happen when activities are incompatible. One way to think of trade-offs is that having more of one thing requires less of anothe...
8
35 reads
Create Fit Among Your Activities
There are three types of fit:
- The first type of fit is consistency between each activity and the overall strategy.
- The second type of fit happens when activities reinforce each other.
- The third type of fit goes beyond activity reinfo...
9
21 reads
Create a Unique Valuable Position
Strategy is creating a unique, valuable position with a different set of activities.
As a content creator, you can decide between three sources to create your strategic positioning:
- Serving few needs of many content consumers.
- Serving broad needs of few con...
10
46 reads
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Air quality
There are a few different things that contribute to the quality of air, including CO2 levels, pollutants, and general ventilation, and the scientific consensus is that if the air in a building isn’t of high quality, cognitive function can be impaired.
What Works and What Doesn’t
Take notes as you gain practice and experience; learn from both mistakes and successes.
Maybe you’ve found that the blog you’re keeping for your budding photography business isn’t gaining traction, but your Instagram account is getting lots of attention; it might be time to refocus your ...
Quality And Quantity
While assigning value to the output of knowledge workers, we cannot simply measure the output like before.
Coders and doctors cannot be measured by the hour, as their output is not uniform or consistent every hour.
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