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10 Steps to Turn Your Passion Into Money
What Works and What Doesn’t
Take notes as you gain practice and experience; learn from both mistakes and successes.
Maybe you’ve found that the blog you’re keeping for your budding photography business isn’t gaining traction, but your Instagram account is getting lots of attention; it might be time to refocus your strategy.
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Key Ideas
Identify your interests
Just about anything that you love to do can be turned into a profitable career. The key to identifying your interest areas is figuring out what you would do had you not been doing the job you ha...
Do it free
Before charging money, it is recommended that you give people a taste of your services first if you want to turn your passion into profit.
For instance, if its photography, just offer to take photos for relatives for free. Surely, they would like to save money. This is how you establish yourself and prove your mettle to your potential clients.
Build a combination of skills
You should be able to combine your chief interests with the other skills that you might possess.
If you are let’s say, planning to sell cakes, what is that other thing you are good at along with being a great baker? If you are also good at digital marketing, you can blog about baking practices.
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Key Ideas
Your Product
Consider why people come to you for advice. What information do you possess that can be refreshed, repackaged, remodeled, reinvented and rebranded?
Think of at least 20 ways you can of...
Your Promotion Plan
- Create a portfolio by putting together samples of your work. If you’re a baker, create samples to share with others.
- Don’t be afraid to give away free services or products. People want to get to know, like and trust you before they buy from you.
- Secure your business name, get business cards, and start thinking about your website.
Your Platform
Who do you see buying your product or service?
Create a client avatar: give them a name, age and personal style. Consider what they read, where they go, who they spend time with, and what they value.
Network with people daily and let them know what you’re doing. You can do this easily with online social platforms like Facebook, Twitter, LinkedIn, Pinterest and Instagram.
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Key Ideas
It takes more than just passion
Make sure that you’re actually good at what you do.
Ask yourself if you’re willing to put in the hard work and if there is a market for you to tap into. Even if it’s just t...
How can you make something better
Let’s say that your passion is playing the guitar. What void can you fill in that marketplace? For example, if you can repair guitars and realize that there isn’t a repair shop anywhere else around, that could be a business opportunity.
You also need to ask yourself how you can make the industry better.
Ways to monetize each passion
Think of all the various ways that you can actually make money off your passion. This may include:
- Selling an actual product.
- Sharing your knowledge about your passion by blogging, writing books or filming videos.
- Offering advice as a consultant in anything from accounting to gardening.
- Becoming an investor in an idea that you’re willing to financially support.
- Inventing a gadget or software that makes life easier for people.
- Building an event around your passion, such as a festival or community organization.