Ownership

You begin with a purpose. A purpose is the reason why your organization has begun a journey, guided by the deeply-held values and beliefs that inspire it to make a difference.

Your mission follows the path your organization sets to arrive at its destination: When someone asks you where you ...

You own the vision, strategy, and roadmap. You know the market, our users, the product, and the competition. You create innovative product plans that address real user needs. 

You make the right judgments, repeatedly. You tell the story of what we’re building, how we’ll get...

Organizations and even families have their own type of culture and the largest differences around emotions are called cultural-display rules.

All cultures recognize the basic emotions and they’re all expressed the same way, but those display rules, which are a function of our culture,...