Learn more about product with this collection
How to develop a growth mindset
How to think creatively and outside the box
How to embrace change
Evan Michner
- As a Saas PM, look at a problem carefully from all angles to pave the right path forward. When a PM can go on vacation and trust the team to make the right decisions for the customer, that’s success in my book. It means that the PM has done a great job of communicating the problem and metrics of success for that project.
- Focus on Data and The AARRR framework is always a solid starting point: acquisition, activation, retention, referral, and revenue. For example, take the referral.
- Always talk to your customers and never treat them as a number or a dollar sign＄.
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MORE IDEAS ON THIS
A team could deliver more value to customers by shipping the first version than by sitting around perfecting it. Cast the vision, build the version. Keep iterating, keep shipping!
EVAN MICHNER
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Ramin Shokrizadeh
- Funnel and segmentation analysis is key to SaaS product optimization. Focus on understanding data more generally and teach yourself how to write SQL queries. These skills will pay off tenfold.
- A healthy Saas funnel is one that has a low and sustainable Churn rate with customers who a...
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Jill Renwick
On measuring success:
- Overall client sentiment. Are clients seeing value in the platform? Are we solving an actual problem for them? Are we easily replaceable?
- Client retention
- Overall platform usage. How often are clients logging in and using key features?&...
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Allison Burnett
- Every release must be Easy-To-Use, provide value for your customers, and not frustrate them.
- Always ask questions, don’t make assumptions, and do research to make the right decisions for your product area.
- While getting metrics on the product is always key, it’s importa...
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Olexandr Prokhorenko
- Stay sharp with technology and have a Holistic view of Technologies around you. Your goal should be to offer an end-to-end experience.
- Measure success with profitability and cash growth. A general rule of thumb is if your LTV is at least four times your CAC, you can recover the CAC ...
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Sue Raisty
- Track the number of meaningful customer contacts each PM has per week. It fundamentally changes PM behavior.
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