The Benjamin Franklin Effect Mechanism - Deepstash
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The Benjamin Franklin Effect Mechanism

Some researchers think this effect comes from our need to reconcile us doing someone a favor and us not liking that person, so we assume that we like them. 

Other researchers think that the one being asked for help senses that the one asking wants to get friendly with them and in turn reciprocates the liking.

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A negative mind will never give you a positive mind.

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The Benjamin Franklin effect

The Benjamin Franklin effect

Is a psychological phenomenon that causes us to like someone more after we do that person a favor: We justify our actions to ourselves, that we did them a favor because we liked them.

But the reverse effect is also true - we come to hate our victims, which helps to...

Using The Benjamin Franklin Effect

  • Remember that the favor matters more than its scope. In most cases, the increase in rapport comes from the fact that the other person does you a favor.
  • Use reciprocity, by performing a small favor shortly before asking for one.
  • After asking for a favor, perfo...

Facts Related To The Ben Franklin Effect

  • Research shows that being kind to someone increases how much you like that person.
  • Being asked a favor can make one feel acknowledged for their expertise, which can cause them to develop more positive feelings toward the person asking for help.
  • The negative Benj...

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