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How to adopt emergent innovation in your organisation?
- Anchor their processes on the constraints of the solution rather than the clarity of the problem.
- focusing on a narrow set of resources within the business, asking users how their products could be useful in new ways,
- Iterating through several open-ended domains until a clear and specific problem emerges near the end of the process.
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Innovation for addressing a new demand for a temporary period
Trailblazer: Use existing resources to solve new problems they had never tackled before.
- Dyson, a company famous for innovation, saw that the world needed more medical equipment during the pandemic and recognized that it could produce ventilators.
- Dyson deve...
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Innovation for addressing a new demand for a sustained period
Trendsetter: Developing entirely new products or services that will continue to be in high demand post-pandemic.
- The U.S., Massachusetts General Hospital (MGH) began a new effort to offer telemedicine appointments during the pandemic.
- Doctors and nurses were r...
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Organisational challenges during a pandemic
Organisations face 3 types of challenges during a pandemic:
- Traditional Demand: The need to satisfy the same customer demand as before but with a modified approach.
- Emergent Demand: The need to satisfy a new customer demand that emerged from t...
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Traditional V. Emergent Innovations
- Companies are often more attuned to using the traditional innovation process, which allows them to address a known problem with more strategic control and direction.
- The coronavirus crisis has shown that it’s important for organizations and leaders to become more comfortable with un...
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Innovation for addressing a pre-existing demand for a sustained period
The Optimiser: Reconfigure resources to satisfy existing sustained customer demand, by increasing the efficiency by which they deliver these products and services.
- Ikea, which had previously invested in augmented reality to help customers choose furniture without physi...
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Innovation for addressing a pre-existing demand for a temporary period
Adapters: Deliver the same products or services but likely with fewer resources
- Restaurants creating outdoor dining and consumer-goods
- Reckitt Benckiser ramping up production of Lysol disinfectant spray to keep up with global demand
- Flour, a bakery group based in Bost...
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