It draws the viewer’s attention to a particular element in the design.
Focal Point is also called as Emphasis , its primary act is to make all the elements lead viewers towards a Focal point.That point can be wherever in the Figure.
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Emphasis is the use of visual elements to create a focal point in a design. This can be done through the use of contrast, size, color, or placement.
Contrast is the use of opposites to create visual interest. It can be used to create a focal point or to emphasize certain elements of a design.
Repetition
Contrast
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