Set Up a Feedback System
Coaches are responsible for helping their teams “fine-tune” their messages to clients.
Many sales coaches are untrained in how to give crisp, productive, forward-looking performance feedback to those on their teams. So as a first step schedule coaching conversations into every interaction.
You need to adjust your mindset to think of feedback as a practice. It’s something that you do over and over again as part of daily business.
Giving performance feedback can be difficult. But the widespread adoption of virtual calls has lowered this barrier.
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1. Set Up a Feedback System
Delibarately set coaching conversations into every interaction (as time permits). As the leader or sales coach, you are responsible for helping your teams "fine-tune" your message to clients.
Building feedback allows the person grow into the kind of salesperson they want to be.
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