Why Animated Videos Are Great for Businesses - Deepstash
Why Animated Videos Are Great for Businesses

Why Animated Videos Are Great for Businesses

Animation for business is becoming increasingly popular as we grow towards a society where communications are sped up.

Animated videos have the advantage of being non-linear. It allows us to tell a story or make an argument in ways that cannot be achieved as easily through live-action videos. Moreover, animated videos can be persuasive, engaging, and entertaining.

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Having an attractive online presence can be gained through animated videos because of the following reasons:

  1. Animated videos are attention-grabbing. A viewer's attention span is limited and animated videos do a great job of catching it.
  2. Animated videos can be used to quickly communicate with customers. It can use a unique style in which both the viewer and the company would love.
  3. Animated videos are easy to understand and complex ideas can be broken down into bite-sized information.
  4. Animation videos keep the viewer engaged.
  5. Animated videos usually create a lasting impression upon the viewers.

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  1. Powtoon
  2. Animaker
  3. Animatron
  4. Moovly
  5. GoAnimate

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Storytelling is...
...the process of using fact and narrative to communicate something to your audience. Some stories are factual, and some are embellished or improvised in order to better explain the core message.

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In the 30s and the 40s, Disney movies had artists and animators manually working on sketches and colouring. Drawings were redrawn with every changing movement, with originally created colours mixed and put on the animated characters, creating authentic effects.

Some movies, like Sleeping Beauty, required nearly a million drawings, followed by a tedious colouring process.

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