Get informed about the market
Surveys and questionnaires provide insight into how the market works, your competitors, customer expectations and how products are presented.
It's not enough to try to match or beat the competition. The customer's response to your pricing is vital. A low price may suggest low quality and vice versa.
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Learn more about strategy with this collection
How to analyze churn data and make data-driven decisions
The importance of customer feedback
How to improve customer experience
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