While UX designers and product designers are both user-focused problem solvers at their core, product designers and UX designers have different priorities. A product designer will focus more of their efforts on making a marketable and cost-effective product that is also easy to use.
A UX designer only focuses on the user’s experience of a product that someone else has already deemed profitable.
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Design Thinking encompasses five steps that all come back to solving the user’s problems:
As your company matures, ensure to appoint someone to care about the holistic experience.
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