What is Product Design? [Beginner’s Guide] - Deepstash

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What is Product Design? [Beginner’s Guide]

What is Product Design? [Beginner’s Guide]

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Product Design: A Primer

Product design is the process of creating products that offer solutions to a problem in a specific market. Successful product design both serves a business and incorporates users’ needs. Product design includes digital tools, experience design, and physical products.

Product design’s found...

Design Thinking encompasses five steps that all come back to solving the user’s problems:

  • Empathize. In order to design with a user focus, product designers first conduct research to learn about who they are designing for.
  • Define. Based on u...

While UX designers and product designers are both user-focused problem solvers at their core, product designers and UX designers have different priorities. A product designer will focus more of their efforts on making a marketable and cost-effective product that is also easy to use. 

A UX d...

The product designer role isn’t one-size-fits-all. Each employer will assign flexible responsibilities that can range from user experience to full-stack designer. Here are some responsibilities that a product designer may have in their job description:

  • User experience (UX)
  • User...

Product designers go through a process that closely parallels the design thinking process, which includes:

  • Design and prototype
  • Test with users
  • Implement feedback
  • Launch a product
  • Measure and iterate the product

  • Product designers rely on technical knowledge balanced with their creative ability. 
  • They need a sense of visual and spatial awareness that’s balanced with commercial awareness, in order to know what looks good, functions well, and will be a viable product for business purposes. 

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