Other common approaches - Deepstash

Other common approaches

Include (based from the CMO survey):

  • Building the budget from scratch every year based on new needs and objectives - 28%
  • Setting the budget as a percentage of projected revenue - 21%
  • Resetting the budget every month/quarter depending on what's needed to meet the objectives - 10% 

8

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aubbrrey

Keep your friends close and your enemies closer!

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