Aubrey

More than half of the surveyed customers are overwhelmed by the number of online streaming services scrambling for their attention.

The trend of cord-cutting, where consumers removed cable/pay-TV and opted for online streaming content, has been replaced by cord-stacking, where both pay-TV and streaming services are used.

Most respondents of the survey wish that there were more free ad-supported streaming services to keep their costs down.

There is a natural tendency to spend the money we earn, instead of saving or investing. If we watch how rich people utilize wealth, we can learn a lot from them and change our financial mindset.

One has to invest money no matter how less the income is, choosing something that is secure and gives decent returns, like an index fund.

Most electric car batteries are lithium-based and just like any other battery, they will degrade over time, which means that they won't be holding charge as long as they used to do and the range of it will reduce.

If you overcharge the battery or try to charge it at the wrong voltage then it will degrade even quicker. Always make sure to check whether the manufacturer offers a warranty on the batteries because most of them do and these last from 8-10 years.

• Rule No 1: Never lose money.
• Rule No 2: Never forget rule No. 1.

If you work from a loss, it's much harder to get back to where you started, not to mention earn gains.

Managing your finances and budgeting is all about removing the unnecessary so that only the essentials remain, similar to minimalism.

Other than financial necessities, in order to easily manage our finances, we must identify the purchases that matter to us because it's easier to let go of the things that don't.

Many legends from different cultures share the idea that jewels are of divine or superhuman origin.

• The Amythyst was said to have been created from the tears of the Greek god Dionysus.
• The onyx from Venus's fingernails.
• Opals are said to be created when the Aboriginals' ancestral God came to Earth in a rainbow.
• Moonstone was believed to be a way of communicating with the gods.
• Jade still is used to attract good fortune,
• Rubies are said to help in warfare.
• Emeralds to protect travellers,
• Diamonds to have powers over love and health.
• Pearls were a symbol of power for kings, queens, Maharajas, and Chinese Emperors.

• In the 17th century Vienna, the Turkish army left behind a massive surplus in coffee beans causing citizens to experiment with new brewing methods.
• Another tale proposes that iced coffee comes from Mazagran - a French beverage consisting of espresso, lemon, and ice.

• Today’s retail environment is omnichannel. Shoppers are just as likely – if not more so – to buy stuff at home on their smartphones or laptops than drive to the nearest mall to seek the best deals in person.
• The decline of brick-and-mortar retail is devastating the lower and middle echelons of the suburban shopping center market and threatens to deal a last dealt a death blow to the downtown department store model.
• Black Friday now happens when, where, and how consumers choose. It’s also happening earlier than ever, with “Black Friday” deals appearing as early as Halloween.

Dish used an ad campaign to compare the prices of Dish (which was much better priced) with DirectTV and cable TV.
Direct TV countered with a lawsuit, and said that Dish's claims were false as there were differences in package offers. They ran their own series of ads to debunk various Dish advertising claims.

A study done on online shopping behaviour showed that 70 percent of the shoppers abandon their shopping basket, leaving the app/website. The main reason for this behaviour is the unexpected costs, especially the shipping fee, which many buyers see as a sunk cost.**

Free shipping, something expected by many customers during online purchasing, works even if the cost is added to the product, due to a psychological trait of shoppers, who are made to feel as if they have got something extra.