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1. Why is spacing important?
When you improve your spacing, the following happens:
- It is easier for users to consume the content.
- It creates a hierarchy of information that relays importance to the user.
- It creates consistency throughout your designs.
- It just looks better.
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2. An introduction to point grids
The 8Pt grid allows you to use multiples of 8 to space elements in your design. These units include 0, 8, 16, 32, 64, etc. The advantage of the 8Pt grid is that there are fewer numbers to work with. The benefit of the 4Pt grid is that there are more numbers to work with, making it easier to create t...
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4. The three Cs of spacing
Containers (includes cards, modals, pages, etc.) should have the largest spacing value. As an example, Godbole uses 16pts as her largest value.
Content (includes headers, paragraphs, tables, etc.) is about spacing your typography correctly. The height of he...
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3. Spacing friendships
The more familiar the two aspects are, the closer they are together. Conversely, the less friendly they are, the further apart. If you break up elements into different friend groups, you can decide on how ‘ friendly’the elements are to each other based on how related they are. If a class is a friend...
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Basic Graphic Design Principles
Repetition
- Definition: Repetition is simply repeating a single element many times in a design.
- Importance: To create a sense of unity and consistency throughout a design.
Contrast
- Definition: The difference between two or...
Why Is A/B Testing Important?
- When you see what types of content your audience responds to, you gain insight into who your audience is & what they want.
- A/B tests help to increase conversion rates. Knowing what works gives you data that helps you streamline the conversion process...
Why Are Meta Descriptions Important?
Meta tags (including meta descriptions) are used by the Google algorithm, which helps determine what pages should rank well for certain keywords.
If you’re using meta descriptions properly, you have an opportunity to add a meta tag that isn’t in your content.
Meta descriptions help:
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