Traffic refers to the number of people who comes into your store, including those who walk nearby. It is an important measure of retail success and naturally, the more foot traffic = the more chances there are to make sales.
The types of retail traffic include:
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How can I use my website for more foot traffic?
- Consider inviting people to buy online and pick-up the item in-store, provide in-store redeemable coupons, and offering in-store exchanges and returns.
What is the best way to track the success of my campaigns?...
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