5. Hey Whipple, Squeeze This - Deepstash

5. Hey Whipple, Squeeze This

by Luke Sullivan  

This is about how to write advertisements. It’s a jaunty book about moving people to buy with words and images (i.e., storytelling).

If you write emails, CTAs, or social copy, you could probably benefit from the lessons in this book.

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The idea is part of this collection:

7 Books on Habits

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