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Cache your web pages

Your server makes a copy of your web page and all its content — including images — so that it doesn’t have to recreate the page every time someone requests to see it.

Considering how infrequently you’re likely to change images on your web pages, caching is a great way to minimize the stress they put on your server.

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If 57% of the time spent on a page is above-the-fold, lazy loading becomes a useful tool in conserving your server’s energy.

They are useful for helping visitors understand what the visual content on a page looks like without being able to see it & serve as important information Google pays attention to when trying to gather what a page is about.

Commonly used image file types

Structured data allow you to mark up the information about the web page.

Image optimization is a critical part of SEO.

You need to show that you really have something that’s unique and compelling and of high quality.

Compression is a process that strips away inessential data and file bytes while (mostly) preserving the quality of your image. 

Moving your images to a content delivery network (CDN) might also be helpful.

Resize your images to fit your page dimensions.

Considering about a quarter of all web searches take place on Google Image Search, it would be beneficial to generate an image sitemap apart from your regular XML sitemap. 

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