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What Is SEO?
SEO is a method of optimizing the effectiveness of your content for the search engines, in order to help it rank higher than content from other sites that target the same search terms.
Google displays web pages in their search results based on the authority and relevance of the page to enhance the user experience.
- Google determines the relevance of your page by analyzing its content based on several factors, including where and how often you use certain words in that piece of content.
- Google measures authority by the number of links pointing to that page and how trustworthy those links are.
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254 reads
MORE IDEAS ON THIS
#3-#4
- Content: Target keyword phrases. Avoid stuffing keywords & over-optimization. Put the keyword in your headline, & make sure that it reads smoothly. Write a compelling introduction. Understand the reader, then niche down & focus on a particular problem that they are struggling with.
- ...
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93 reads
#5-#6
- Keyword Frequency: Keyword frequency means how many times your chosen keywords appear on the web page. It is an important part of SEO content. Avoid on-page optimization mistakes, like keyword stuffing, excessive keyword insertion, & header tag stuffing.
- Page Links: Link to relevant ...
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114 reads
What is SEO Copywriting?
SEO copywriting is all about creating useful, compelling, and valuable content that targets specific keywords so that other people will gladly promote it on social media platforms.
This increases the authority and relevance of your content and improves its ranking in Google for the selected...
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108 reads
Understanding Copywriting
Copywriting is the art and science of creating content that prompts the reader/end-user to either buy a product, subscribe to a list, take a test drive, or take some other action that will improve your appeal to the end-user (customers, clients, prospects, readers, etc.).
A copywriter is a ...
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143 reads
Elements of SEO Copywriting (#1-#2)
- Site Speed: 40% of people will abandon a web page if it takes more than 3 seconds to fully load. 47% of end-users expect a web page to load in two seconds or less.
- Headline: If your headline is mediocre, your CTR will be low. Headlines that convey a specific message/idea work best wi...
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CURATED FROM
SEO Copywriting: How to Write Content For People and Optimize For Google
neilpatel.com
6 ideas
·834 reads
CURATED BY
Digital Marketer Welcome to my Deepstash where I share ideas I find most valuable for those who wish learn more about digital marketing!
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Keyword Difficulty
Keyword difficulty is an SEO metric that estimates how difficult it is to rank for a keyword, based on the authority of the sites that already rank for that keyword.
The higher the keyword difficulty, the harder it is to rank for that keyword.
The metric on a scale of 1-10 takes in...
#3-#4
- Content: Target keyword phrases. Avoid stuffing keywords & over-optimization. Put the keyword in your headline, & make sure that it reads smoothly. Write a compelling introduction. Understand the reader, then niche down & focus on a particular problem that they are struggling with.
- ...
#5-#6
- Keyword Frequency: Keyword frequency means how many times your chosen keywords appear on the web page. It is an important part of SEO content. Avoid on-page optimization mistakes, like keyword stuffing, excessive keyword insertion, & header tag stuffing.
- Page Links: Link to relevant ...
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