Track Customer Interactions, Anticipate Issues Quickly - Deepstash

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Track Customer Interactions, Anticipate Issues Quickly

There’s a reason you receive an email from Amazon reminding you there are items in your basket. They don’t want you to forget, as it is a sale opportunity for them.

The lesson here is anticipating customer needs, providing support proactively, reminding them if need. This helps you secure the sale opportunity while it is available (as you may lose it if you engage too late).

This is why you should consider tracking customer activity (within the boundaries of regulations) so you can address issues on time.

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You can save a lot of team and customer time by making available materials and content that provides answers to customer questions.

If you’re serving customers globally, you have a time-difference challenge in your hands.

According to Super Office, it is shocking to believe that the average response time for companies that do respond to customer enquiries, is actually 12 hours! 😱

Your customers are just as busy too, looking for solutions to problems while busy with their lives.

This is very true. Even if your teams are mostly busy, quick acknowledgements to customer enquiries presents a speedy response experience to the customer.

It is not enough for you to desire speedy responses. Your teams must be onboard and understand why it is important.

The last point is really about promises and expectations.

A lot of tools will help you setup your workflow and automate your processes so you can save time.

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