What sets you apart from the thousands of others in your field?
Your branding is more than a collection of facts. It’s an opportunity to express your passion and own your differentiation.
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One of the best ways to establish your brand is to write or speak about what you know.
Even if you don’t have 10,000 readers, it’s an invaluable form of credibility when a potential client mentions a problem they’re having, and you can tell her, 'I just wrote a piece about that — let me...
"Making promises and keeping them is a great way to build a brand."
Statements like “successful,” “accomplished,” and, “dedicated,” to name a few, are empty words. Don’t take up precious space or time bandying them about.
You may excel as a project manager, marketer, scientist or astronaut but would anyone know?
Sharing specific examples of some challenges you’ve faced, and what resulted from your efforts builds your credibility.
You may think you know yourself, but others may see you differently.
A more accurate measure of your value is the perception held by others. Ask trusted members of your network for an example of when they’ve seen you at your best and the strengths they noticed you using.
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No matter how desperately you want the job, remember that it’s just an opportunity. Your entire future is not dependent on landing this particular job.
From the interviewer’s point of view: Enthusiasm is good, neediness can be a bit awkward.
No matter what happens, this interview wil...
Personal branding is a strategy that creative professionals can use to stand out from the crowd and be recognized in their field. A strong personal brand statement will help you rise above your competition because it instantly gives people an idea of who you are, what you do, and why others shoul...
Create a self-identity mind map that's unique to you. Add in your hobbies, talents, relationships, physical characteristics, and elements that define who you are and highlight what sets you apart from others.
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