Show your personality - Deepstash

Show your personality 

What sets you apart from the thousands of others in your field? 

Your branding is more than a collection of facts. It’s an opportunity to express your passion and own your differentiation.

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MORE IDEAS FROM THEARTICLE

 You may think you know yourself, but others may see you differently. 

A more accurate measure of your value is the perception held by others. Ask trusted members of your network for an example of when they’ve seen you at your best and the strengths they noticed you using. 

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Create content 
One of the best ways to establish your brand is to write or speak about what you know. 

Even if you don’t have 10,000 readers, it’s an invaluable form of credibility when a potential client mentions a problem they’re having, and you can tell her, 'I just wrote a piece about that — let me send it to you' - Dorie Clark.

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Seth Godin

"Making promises and keeping them is a great way to build a brand."

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Statements like “successful,” “accomplished,” and, “dedicated,” to name a few, are empty words. Don’t take up precious space or time bandying them about.

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You may excel as a project manager, marketer, scientist or astronaut but would anyone know?

Sharing specific examples of some challenges you’ve faced, and what resulted from your efforts builds your credibility.

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Deepstash helps you become inspired, wiser and productive, through bite-sized ideas from the best articles, books and videos out there.

RELATED IDEAS

Personal Branding

A brand is a promise. When you have a brand, it’s a promise that you make and are known for keeping to the person who you are asking or trying to influence.

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The protagonist in your life

One very good reason to mix the personal with the professional is that if you are intentionally living a life of authenticity, then they already are linked. 

Learn from those who have gone before. Mixing the personal with the professional is not a branding mistake. It’s smart business.

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Leverage Social Media

Social media is an incredibly powerful tool for personal branding. 

  • Your up-to-date profiles can tout your skills and accomplishments for you, without you so much as saying a word.
  • Try joining LinkedIn groups or Twitter chats to participate in discussions relevant to your industry and connect with fellow professionals.

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