Step 3. Expanding Your Topic List - Deepstash

Step 3. Expanding Your Topic List

Do topic research using multiple sources, such as:

  • Brainstorming: Industry, User-problem-related, Product/service-related Topics
  • Competitors’ keywords
  • Search and social media trends
  • Keyword research tools

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phaedrus

Digital Marketer Welcome to my Deepstash where I share ideas I find most valuable for those who wish learn more about digital marketing!

The idea is part of this collection:

Ultimate Guide to Reducing Churn

Learn more about marketingandsales with this collection

How to analyze churn data and make data-driven decisions

The importance of customer feedback

How to improve customer experience

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Step 2. Identifying Your Core Blog Topics

  1. Topic Clusters: Create a ‘pillar’ page that roughly covers a general topic, & usually targets a high-volume keyword; & Several ‘cluster’ pieces of content that focus on specific, long-tail keywords.
  2. Determining Your Pillar Topics: Think about topics as they relate to your product or ...

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