Ideas from books, articles & podcasts.
Creative ideas are most often generated in the context of a specific problem, rather than occurring at random. So it's important to tackle every problem from every relevant perspective.
In business, this means taking a customer view, vendor view, as well as your internal process view.
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Don't give up quickly if your creative skills seem awkward or contrived at first. This is a normal human reaction the first few times any person plays the piano or throws a baseball.
Save the concerns until last, and then strive to address your concerns with a creative question. This way, your mind will immediately begin to look for ways to overcome the concerns, instead of killing the entire idea.
To get new ideas, you have to stretch beyond the first seemingly obvious solution to a question or issue. The more ways you can find to accomplish your goal, the greater your chances of doing it with creativity and innovation.
Sometimes great ideas come when we aren't looking for them, but they can slip away just as fast. Just make a note to follow up later, as required, to discuss it with other team members or relevant experts.
Every new problem is just a sign of a gap from where you are to where you need to be. That is a good thing in business since it leads to the creativity that is necessary for continued and future success.
Communication is body language and listening, as well as the words you use. You need to be the model for the right mindset, rather than a perennial critic, or someone who takes all the credit for the insights and successes of others. Always give credit where credit is due.
Very often, a problem gets solved in one environment, but years go by before the implications are recognized in other disciplines. For example, winemakers long ago learned to personalize their brand for added value, while other products still suffer as a commodity.
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