Learn more about product with this collection
Essential product management skills
How to work effectively with cross-functional teams
How to identify and prioritize customer needs
Goal-setting Of Goals
Before you set goals for your product managers, you need to understand why you are doing it. There are a number of reasons to set goals for people in your company, but not all of them can be applied to product managers, like:
- Personal performance evaluation
- Making sure the company’s operational pace is maintained
- Giving guidance and direction
You can set goals that are related to company or business objectives. As a general guideline, you should treat the goals you set for your product managers as means to give them guidance and direction, not measure their performance or even the product’s.
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MORE IDEAS ON THIS
Product Success Has a Softer Side
If you want to help your product managers succeed, you must address the softer side of product management. There are so many soft skills that a product manager needs to master in order to be able to deliver the outcomes you really want from them.
When you set goals, make s...
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Numbers Can Never Be Absolute
But in most cases, these numbers are not set in stone. You want to set goals that are challenging yet achievable, and by definition, it creates a range of options. The OKR method sets the objective (what we are actually trying to achieve here) as context for the actual results and numbers that we...
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Measuring Product Managers Performance
Unlike sales and marketing, who are responsible for very clear, measurable, deliverables (new/retained customers and leads respectively), product managers can’t be measured this way.
The outcome of good product management work is not contained in the product department but rather manifest...
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CURATED FROM
IDEAS CURATED BY
Measuring the performance of product managers is a real challenge for a number of reasons. When planning the product managers’ goals, this challenge can translate into taking the wrong direction altogether. Here is a new way to look at product management goals, and make them a useful tool for both you and your team.
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Other curated ideas on this topic:
6 Goal setting tips
- Write goals that align with your values. If your career goals aren’t supporting your life goals, you are bound to have a miserable existence.
- Set goals that you can control. Unless every aspect of the goal you set is under your control, you have very little likelihood ...
SMART goal-setting framework
Set goals that are:
- Specific: It will be easier to see what you need to accomplish.
- Measurable: How will you know when you’ve achieved your goal?
- Attainable: Or realistic. Is it possible to achieve the goal you’ve set for yourself?
- Releva...
Setting career goals: take the initiative
Don’t wait for someone else (your boss or mentor) to ask you what your goals are. Take the initiative and draft your professional goals independently.
- Review your current status: evaluate where you are now in relation to the goals you set int the past. Did you me...
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