Crisis Performance
In crisis situations, be honest about the scale of the problems, transparent about how long it will likely take to recover, clear about the actions you want people to take, and positive about opportunities ahead in line with the strategy.
People remember the words and sentiments of leaders in times of crises far more than in other moments.
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Business leaders often are tempted to focus on strategy over culture. But the strongest companies take four key actions that deliver the best of both.
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