Getting UGC
It would be great to have usable UGC organically and consistently, however, this will likely not happen on its own. If you are looking for a specific piece of content perfect for another marketing campaign, you might have a hard time.
To encourage users to create UGC, you can:
- Create a contest where people have to submit pictures with the products
- Create a social media challenge or hashtag
- Ask for product reviews with images
- Tell your followers to show you how they use your products
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