A 4-Step Plan for a Great Sales Copy
- Step 1: Set your goals by using the framework of the SMART objectives (Specific, Measurable, Achievable, Relevant, Time-based).
- Step 2: Think about your audience and create a message that compels to them.
- Step 3: Deepen your understanding of your target audience and have detailed information prepared to make it irresistible and stand out from the competition.
- Step 4: Design your copy structure. There are already some ready-to-use formulas that are popular such as AIDA, PAS, 4Ps, and Star, Story, Solution.
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This article talks about conversion-focused writing and how to create messages that drive sales. Check out the last idea for copywriting tips.
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