Start small, but plan for growth
When the time is right, start small. This will allow you to take risks and learn what works.
- Do your homework. Write a thorough business plan. It is a valuable guide that forces you to think about where your work will come from. Make an effort to understand a profit & loss sheet, planning pipeline and cashflow forecast.
- Plan to grow. Write an operation's manual to detail who does what and how often. Plan all the roles a bigger agency will need, then do them all yourselves.
- Find 'your way'. Establish what your studio's vision is.
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