Find your copywriting niche - Deepstash
The Power of Storytelling

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Find your copywriting niche

When you have done some writing practice, you can get a feel for the niche you want to pursue. 

Pick a role you want to own.

  • Emails / Sales funnels
  • Social media / Community management
  • Search engine optimization (SEO)
  • Digital advertising (PPC)
  • Blog posts / Articles
  • Video / Podcast scripts

To find your target market, ask yourself:

  • What industry are your prospective clients in?
  • What are their services?
  • How do they use copy currently?

For example:

  • Email funnel copywriter for SaaS companies
  • Social media manager for nonprofits
  • Blog posts for personal finance websites.

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Tips for improving your copywriting skills

  • Focus on the reader. Great copywriters write about what their readers care about.
  • Focus on learning more. Good copywriters invest in themselves. They read books on copywriting and marketing. They invest in courses and read other copywriters' stuff to...

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How to get into copywriting

Learn how to write persuasively. You can learn this by studying others who've done it.

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Define your price as a freelance copywriter

There are four main pricing models:

  • An hourly rate is ideal for the beginner. It prevents clients from piling on work without paying you and help the client to mitigate their risk.
  • By project. You'll know exactly what you're getting paid with c...

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Copywriter's education and work setting

You don't need any formal education to become a copywriter. The most sought after copywriters never took a writing class. 

Copywriting salaries vary depending on the work setting.

  • In-house. Working for a company or marketing agency.

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Find your first copywriting client

Finding your first client may be somewhat tricky, but once you find your first few clients, they're likely to refer you to their network.

Go where your clients spend time online, such as message boards, forums, and websites your client might frequent.

  • Are you a write...

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The copywriter

The copywriter

Anyone who is paid to write content that encourages readers to take action is a copywriter. 

Copywriters write the words used for marketing products or services for things like sales pages, email funnels, landing pages, blog posts/articles, social media posts, white papers,...

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