The idea was that you would have to take a quiz and then provide your mailing information — just to get a few free stickers. You’d have to be a pretty big Chrome fan to do that.
Of course, it was a just a ruse and Google actually sent everyone a test version of their first Chromebook device.
Google wanted to find out who their true fans were (not just people who would want to sign up for a free laptop), and this was an excellent way to do it.
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Finding ways to track down your true fans can lead to amazing results too.
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