Listen To The Customer
The most successful, high-growth companies listen to their customers and value their opinions. Prioritizing customer relationships start by building and launching products that solve their problems; but also includes continued listening. Having the trust and loyalty of your customers continues to benefit an organization as it grows.
In a PLG model, users are close to the products, and that helps dictate company direction. Some people interpret the “p” in PLG to mean that the product organization is in charge. In reality, it means that the customer is in charge.
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