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Effective communication
Persuasion techniques
Closing a sale
Conversational marketing
A conversational approach will help to increase personal relationships between consumers and your brand. Conversational marketing includes personalised emails, customer service chatbots, videos, and so on.
Customers prefer an instant response from a business, even at night. If they can't, they'll look to your competition. Using conversational marketing on your site will ensure you give your customers what they need.
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Interactive content
Customers want to interact with you on a personal level beyond the traditional form.
Interactive content is a fast-growing trend and is likely to continue. You can stand out by creating immersive and creative marketing materials, such as:
- questionnaires, quizzes, polls
- vi...
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Knowing the latest digital marketing trends is not sufficient. We should learn how to use and apply them. The article contains two of the latest trends and how to leverage them.
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Customer-Centric Marketing
Customer-centric marketing is an approach to marketing that prioritizes the wants and needs of the customer over any other factor in regards to their interests.
Although their goal is to grow their business, customer-centric marketing shows us that they will be able to grow while at the sam...
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