Spend time on an entirely different topic

If trying a new angle on the same topic isn't working, how about abandoning your niche altogether for a moment? Jason Bradwell, the Senior Director of Group Marketing and Communications at Deltatre, turns to fiction writing to give his ideas space and time to form.

It's tempting to dive deeper into the subject matter to try and unlock the next insight, but reading something creative helps my brain relax without totally switching off.

It's beyond just thinking outside the box—it's closing the box and putting it in storage.