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84% of the times that a region was visited by a mouse cursor, it was also visited by (users’) eye gaze. In addition, 88% of regions that were not gazed by the eye were also not visited by a mouse cursor.
STUDY FROM CARNEGIE MELLON UNIVERSITY
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Tracking the mouse
Tracking user’s eye movements is essentially impossible without special equipment and testing, but if you can capture their mouse and show that it matches their eyes pretty closely, you have some rather solid data.
If you want to know exactly how people are using your website, you can run f...
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Your eyes follow your mouse
It seems pretty logical, and it is, but when someone is moving their mouse around their computer screen, their eyes tend to follow. A paper out of Carnegie Mellon University studied this to determine exactly how much a person’s eyes match...
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Gaze is a powerful element of social interaction
- It reveals where a person is focusing their attention, and, when directed at us, it can have a strong emotional effect.
- Gaze can play a role in social organization, with a direct gaze demonstrating social dominance and gaze aversion indicating passivity.
- Eye contact can ...
4. Frequent and Longer Eye Contact
If someone who is into makes eye contact with you, they look longer with great intensity as if they are making an effort to really try and speak to you telepathically with just their gaze. There is also a not-so-ironic intensity in the eye contact i.e. instead of a casual nod, the person might tr...
Recalling a memory
When we recall a memory, many parts of the brain share information, including regions that do high-level information processing, regions that deal with our senses' new inputs, and the region that help coordinate the process, the medial temporal lobe.
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