One story is not always marathon worthy - Deepstash

One story is not always marathon worthy

Repeating a familiar tone, style, and story arc won't guarantee immediate success. Hallmark started airing only a few movies a year before it caught on.

After you publish a few pieces of content containing familiar elements, pay attention to your audience's reaction. Look at your analytics to see how many views the content gets during the first week or month. How often do readers click on the call to action?

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CURATED FROM

IDEAS CURATED BY

chrisdunc

Intelligence analyst

Audiences like to consume the familiar. With some thinking, you can create content that works for them and your brand.

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