Offer surprising statistics - Deepstash

Offer surprising statistics

Science journalists put data into context to catch the readers' attention.

But they know the reader's eyes will glaze over topics like greenhouse gas emissions if the event is not put into context. So they wrote, "The concentration of gas in the atmosphere that causes climate change is the highest it's been in 800,000 years."

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keving

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The idea is part of this collection:

How to Sell Anything

Learn more about communication with this collection

Effective communication

Persuasion techniques

Closing a sale

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