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Onboarding Matters

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Do what scares perfectionists

  • It is not uncommon for entrepreneurs to first create a product and then find out consumers' reactions. But the point is to do the opposite.
  • The goal of creating a Minimum Viable Product (MVP) is to start learning and testing in practice as soon as possible. 
  • An MVP is needed to test the hypotheses of entrepreneurs. It should not be perfect. It should be quality enough to attract the first customers, but no more.

137

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KEY TAKEAWAYS:

  • The lean startup is developing a product based on the expressed desires of the market.
  • The lean startup uses validated learning, which is a process by which companies assess consumer interest.
  • Lean startup methods focus heavily on customer-related information such as customer...

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301 reads

How to get traction?

Small batch approach

The Lean Startup methodology is based on a small batch approach, borrowed from the concept of lean manufacturing.

  • When working in small batches, the finished product is produced every few seconds. 
  • When working in large batches, all t...

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277 reads

Five Principles of the Lean Startup:

  • Entrepreneurs are everywhere. 
  • Irrespective of the size of the venture if you guys are working on a product that solves a problem in a new and better way then you are entrepreneurs
  • Entrepreneurship is management. Startups nee...

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936 reads

Build #step-1

  • For a startup, you need to start creating a Minimum Viable Product (MVP) as soon as possible. 
  • MVP is a version of a product that allows you to start the Build-Measure-Learn cycle with minimal effort, spending as little development time as possible.
  • Such a crude product may b...

142

617 reads

When should you make a pivot?

  • When it becomes clear that the initially chosen path will not lead to success, 
  • the entrepreneur is required to make a pivot - to radically change the strategy, create and test a new hypothesis about the product.
  • The pivot's essence is to take into account everything that you...

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280 reads

2. Paid engine of growth.

  • For a company to grow steadily over a long time using a paid-growth tool, it needs a differentiated ability to 'monetize' a particular group of users.
  • For example, at IMVU (Ries' ex-company), this was due to introducing the ability to get off funds from mobile phones, which helped th...

132

265 reads

Why Do startups fail ??

According to Eric Ries, there are two main reasons for startup failures:

  • Traditional management methods do not work for a highly uncertain startup
  • The second reason may seem completely opposite to the first one 
  •  seeing that traditional management appro...

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1.49K reads

What is a Lean Startup?

  • Many people share the opinion that entrepreneurial success is a combination of perseverance, intelligence, a good product, and the luck of being in the right place at the right time.
  •  Routine, small things, and boring details do not matter. 
  •  it is nothing more than just a my...

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1.03K reads

How to go into practice?

The feedback that a startup receives in its experiments

 can be qualitative (which product options they like and which they don't) 

or quantitative (how many customers use the product, the number of registered users).

The Lean Startup concept is based on a Build-Measure-Learn fe...

140

701 reads

Vanity metrics

  • If nobody uses your product, then optimization or marketing will make no sense. 
  • A startup must be very clear about making clear and well-founded predictions to prove that a good business can be built with the product. 
  • The necessary indicators are often replaced by those tha...

137

323 reads

1. The sticky engine of growth

  • The rules that govern sticky growth are pretty simple: if the acquisition rate exceeds the loss rate, then the popularity of the product rises. Therefore, companies need to track consumer losses.

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Measure #step-2

  • "Measure" means determining whether the efforts to create a product are producing the desired results. 
  • And this is the key difference between Lean Startup valuation and standard methods, where deadlines and budget utilization are assessed, 
  • but it may not be considered that ...

137

431 reads

Learn #step-3

  • It means to figure out whether the chose path lead to success or we need to pivot
  • When an entrepreneur sees that the chosen path does not lead to success, 
  • he must be ready to find a new strategic hypothesis and stop spending money on following the unnecessary direction.
  • ...

136

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Startups are not rocket science they are like car rides

  • Instead of making complex plans based on many assumptions,
  •  you can make constant adjustments with a steering wheel called the Build-Measure-Learn feedback loop. 
  • Startups are greatly analogous to driving a car to our office as we know the destination but we may change the ro...

140

882 reads

Three stages of innovation accounting:

  1.  Create MVP and get feedback to understand the real state.
  2. Try to bring metrics closer to ideal ones. It can take a lot of trying.
  3. Decide whether to move in the same direction or make a pivot.
  4. If you are close to the ideal metrics, you need to move in the same directi...

133

360 reads

Types of MVP

  1. Video MVP {A video that explains your product or solution to measure traction}
  2. The Concierge MVP {idea that when you’re just starting out you don’t need to be able to handle thousands of customers, you just need to make one customer happy} great way to validate your hypothesis

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CURATED FROM

CURATED BY

jiunting

I’m a generalist, philosopher, writer, tutor, paralegal, strategist, researcher, Bohemian, bibliophile, an intellectual and an analyst.

This book is a good business bible for new approach to manage a new company known as startups in the post - modern 21st century as the world economy is becoming a knowledge economy where human is at the centre of producing goods and services.

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Do what scares perfectionists

  • It is not uncommon for entrepreneurs to first create a product and then find out consumers' reactions. But the point is to do the opposite.
  • The goal of creating a Minimum Viable Product (MVP) is to start learning and testing in practice as soon as possible. 
  • An MVP is needed ...

Build #step-1

Build #step-1

  • For a startup, you need to start creating a Minimum Viable Product (MVP) as soon as possible. 
  • MVP is a version of a product that allows you to start the Build-Measure-Learn cycle with minimal effort, spending as little development time as possible.
  • Such a crude product may b...

Customer Discovery

Startups should aim to develop the first product for a small target market via a Minimum Viable Product (MVP). The object of the MVP is to get a product out there for the early adopters (called earlyvangelists here) to play with.

Putting out an MVP forces developers to fo...

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