To be an expert is to be very knowledgeable about or skillful in a particular area. However, possessing this knowledge alone is not going to get traffic flooding to your website from Google. You need to understand how to communicate this knowledge in a way that engages people.
How to create expert content?
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Following E-A-T as a framework when working on your business’s digital marketing means you’re taking a holistic approach to SEO & content marketing. Covering these three pillars is a smart thing to do, particularly if you want to rank pages on Google for the best search terms in your industry.
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The term expert defines a person who is very knowledgeable about or skillful in a particular area.
Experts are specialists who, as a rule, are always right when it comes to their topic. However, they are also the ones who are the most at risk to promote obsolete ideas unless they ke...
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