Personal narratives, testimonials and impact stories are incredibly powerful.
Your stories should be related to the issue or concept you are discussing. They should be an analogy or metaphor that explains your topic in ordinary terms and in vivid detail.
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Suppose you know that you're going to meet a particular person or group of people. In that case, the chances are that meaningful conversation will not so much be derived from an exchange of personal information but from having a satisfying conversation about an interesting topic or issue.
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Our brains are organized through networks of related concepts, stories, or the overall perception of a topic. When you learn a new fact, it gets embedded in a nest of everything else you know. The tighter the connections, the better you will remember and recall the information.
If yo...
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