The metaverse is “an expansive network of persistent, real-time rendered 3D worlds and simulations.”

The metaverse is a currently hypothetical version of the internet that supports online 3-D virtual environments. This is done through personal computing (Second Life game), VR & AR headset...

An NFT, or non-fungible token, is anything digital that cannot be replaced as it doesn’t have a tangible value. The most common forms of NFT today are digital art like animations. However, within the metaverse, an NFT can become so much more. 

With the increase in virtual avatars, the deman...

Whether it’s products or services you’re selling, a virtual popup gives you the opportunity to share your brand on a larger scale.

It is a chance to network, advertise, & sell your products & services. While popups in a physical location may limit attendance, a virtual popup helps you to r...

As the metaverse grows, so too will branding and advertising opportunities. Including virtual message boards, billboards, merchandise, and even the virtual clothing avatars wear.

NFTs will play a big role, too. With the ability to personalize avatars and spaces like “homes” and storefronts,...

If you haven’t considered how the metaverse will impact marketing, then you’re already behind the curve. The metaverse isn’t an “if” but a “when.” That is, it’s an inevitability. The metaverse will impact marketing in many ways, some of which you can begin to implement now.

Unlike virtual reality which takes over your vision, augmented reality just adds elements to it. Think of “smart glasses” or the popular AR games. These devices take note of your surrounding environment & then enhance it by adding images, animations, or data over the top of it.

From trying ...

From product development to the sale of existing products or services, virtual reality enables you to bring your customers into the fold. They can play an active role in all stages of the process. Who says “no” to free product research?

Even more, many customers will seek out such opportun...

With so many live streaming & pre-recorded video platforms, virtual training & classes are already a big part of the corporate world. While many virtual trainings & classes will likely continue in their current form, metaverse creates a space for them to expand.

E.g.:

• training ...