The most popular TED talk presenters use more gestures. For example, less popular talks have about 272 hand gestures, while the most popular talks have around 465 hand gestures.
When charismatic leaders use hand gestures, the brain gets two explanations in one, and the brain loves that because gestures add to the meaning. Gestures are pull cues. When a presenter uses hand gestures, your attention is pulled and captured by the person.
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