What Are NFTs?
NFT stands for non-fungible tokens. They are digital assets that can be bought and sold, just like any other piece of property. Each NFT is “tokenized” which means it has a digital certificate of ownership that makes it unique. That ownership token is stored in a digital ledger, called the blockchain.
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You’ve likely heard of NFTs already. But did you know they can be used in marketing?NFTs are taking the art and technology world by storm. What, exactly, are NFTs and why should marketers care? Here’s what marketers need to know about NTFs, including how you can leverage them to grow your business.
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How NFTs work
Traditional art is valuable because they are unique. But digital files can be duplicated.
With NFTs, artwork can be "tokenised" - a digital certificate of ownership that can be bought and sold. A record of who owns what is stored on a shared ledger known as...
What is an NFT?
NFT stands for Non-fungible token.
- cannot be exchanged/replicated/replaced because they are unique.
- allows you to buy & sell ownership of unique digital assets.
Non-fungible token (NFT)
- In economics, a fungible asset is like money - it is something with units that can be interchanged. With money, a $10 can be exchanged for two $5, and it still has the same value.
- If something is non-fungible, it has unique properties and cannot be i...
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