Speak To Specifics, Not Generalization

Forget what you know and want. Everything, from the shape of your argument to the choice of vocabulary, should be governed by your audience’s receptivity.

The key principle of persuasive writing is customer service. Ask what they do and don’t know about the subject, and what they nee...

• Pay attention to your audience and their interest.
• Gain inspiration from others' speeches by reading them and looking how they are constructed.
• Begin and end your speech with something the audience will not forget.
• Practice on the tone y...

Doing the right thing, no matter how unpopular, shows your commitment towards what really matters.

Moreover, it is a human flaw to pay more attention to what people are saying, rather than what is being done. Action speaks louder than hollow words.