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Effective communication
Persuasion techniques
Closing a sale
Ethical fading is where people make unethical decisions thinking they're within their ethical framework. They will rationalise why they made their decisions. "I have to put food on the table", "everyone is doing it", "it's the industry standard."
For example, a pharmaceutical company that has a patent on an essential drug keeps on raising the price exponentially to meet financial targets. While it is not illegal, it is unethical. It doesn't feel right.
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We use language to distance ourselves from the impact of our decisions. We use and overuse euphemisms such as "companies would never spy on their customers", but we love data mining.
The danger increases with the slippery slope. When somebody use unethical behaviour and get...
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Poor leadership reward unethical behaviour by creating conditions where people will do these things.
For example, exerting pressure on people, even threatening them that if they miss their numbers they'll lose their job.
Yet, good leadership can reverse ethical fadin...
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Other curated ideas on this topic:
AI systems, especially those based on machine learning, can sometimes make decisions that raise profound ethical concerns, shedding light on the intricate interplay between technology and morality.
Β It depends on what your customers can afford, what they think they should pay, and what you think theyβll pay. The actual price is somewhere between these three variables.
Pricing is one of the most important decisions in business. It can make or break a company. And yet hardly anyone know...
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