Value explained - Deepstash
Value explained

Value explained

Value is the difference between a willingness to pay and a willingness to sell. This can be shown with a value stick.

  • At the top, we have a willingness to pay.
  • At the bottom,  we have a willingness to sell.

The difference between the two is the value the company creates.

The value is split in three ways:

  • Some go to customers. (The difference between willingness to pay and price.)
  • Some go to employees (the difference between willingness to sell and compensation.)
  • The middle wedge is the margin of the company.


181 reads




Horticultural therapist

The idea is part of this collection:

How To Get Rich Naval - Every Episode

Learn more about strategy with this collection

Why happiness is the ultimate goal

The importance of creating value

How to create wealth in the modern era

Related collections

Similar ideas to Value explained

What is Margin of Safety?

What is Margin of Safety?

‘Margin of safety’ is the difference between a stock price and its intrinsic worth, or value.

So if a stock is trading at  $70 in the market, and you calculate the company’s intrinsic value as $100, you have a margin of safety of  $30 (100 minus 70). In other terms, the sto...

High Value at a Low Price

High Value at a Low Price

  • Price = what you pay.
  • Value = what you get.

You lose money when the price you pay does not match the value you're getting. For example, when you're paying high interest on credit card debt or spending on stuff you hardly use.


2. Value Determines Price And Costs Are A Choice

With value being in the eyes (and experience) of the consumer, the price they are asked to pay must be (much) lower. The entrepreneur’s job is to figure out at what price their product is attractive, and then choose a cost structure that allows for profit. In other words, the price is a

Read & Learn

20x Faster





Personalized microlearning

100+ Learning Journeys

Access to 200,000+ ideas

Access to the mobile app

Unlimited idea saving

Unlimited history

Unlimited listening to ideas

Downloading & offline access

Supercharge your mind with one idea per day

Enter your email and spend 1 minute every day to learn something new.


I agree to receive email updates