Drive Pre-Orders: Gary Vaynerchuk - Deepstash

Drive Pre-Orders: Gary Vaynerchuk

Gary Vaynerchuk is well known for his infatuation with NFTs. He loves them so much, he decided to use them to promote his newest book, titled Twelve & a Half.

It’s worth noting this isn’t his 1st book—there is a good chance the book would have sold well even without the NFTs. Regardless, the book quickly racked up more than a million pre-orders in the first day—which is no small feat.

Here’s how it worked: for every 12 copies buyers purchased in a 24-hour period, they’d earn 1 NFT. Based on the results, the NFTs definitely made some waves.

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phaedrus

Digital Marketer Welcome to my Deepstash where I share ideas I find most valuable for those who wish learn more about digital marketing!

You’ve likely heard of NFTs already. But did you know they can be used in marketing?NFTs are taking the art and technology world by storm. What, exactly, are NFTs and why should marketers care? Here’s what marketers need to know about NTFs, including how you can leverage them to grow your business.

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